Saint Stories mailer series for Emmanuel College
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The Saint Stories series was a set of six direct mail pieces designed to reach prospective students during college decision season. Each mailer was built around an Emmanuel student and designed to look like a miniature magazine they might someday appear in. It was a fresh take on the typical student profile.
I developed the concept and design for all six mailers and art-directed the accompanying student portrait sessions in partnership with the senior content strategist.
The resulting portrait collection became a versatile photography library that was also used across other admissions materials and communications.
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The concept resonated with the students featured in the series and gave Emmanuel a memorable way to connect with prospective students during an important decision-making moment.
The series was recognized with a 2020 CASE District I Silver Excellence Award in Admissions Packages, honoring the work among outstanding higher-education communications in the region.
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Amy Stewart, Senior Content Strategist
Samara Vise, Photographer
Photography selects